What will FrameMotive analyse?

The planned studio reviews a video’s opening, pacing and the patterns in a creator’s existing content. The aim is to turn those observations into concrete instructions: which shot to open with, where context slows the edit down, and how the first on-screen line sets up the payoff.

A hook recommendation should explain its reasoning. “Move the reveal from eight seconds to the opening” is a decision you can test. A score by itself does not tell you what to change. FrameMotive is being designed around that distinction.

Your footage comes first.

The intended workflow starts with material you already made. Planned creation connections, including ElevenLabs, would help with production after the edit decisions. Integrations and generation are not available yet.

What does a hook-first edit change?

Our 12-second comparison uses the same three photographs in two orders. The original opens on the shore, moves to boats, then reveals the view from the water. The re-cut starts with the reveal and changes the opening line from “Day 1 in the Dolomites” to “This lake looks fake. It’s not.”

That puts the payoff eight seconds earlier without adding footage. It demonstrates an editing choice, not a measured performance improvement. Both cuts are illustrative photo edits; the retention chart is not customer data. Read the complete hook breakdown to see what changed and how to test a similar edit.

What can I use today?

You can watch and download the example cuts, explore the studio preview, read the editing guides and join the free early-access list. Paid founding subscriptions are also available.

Video analysis, connected social accounts, generation and collaborative workspaces are still in development. A paid subscription does not unlock these features today. There is no confirmed launch date.

What does FrameMotive cost?

Creator: $39 USD per month; Studio: $129 USD per month. Founding subscriptions charge immediately and renew monthly until cancelled. The free waitlist carries no payment obligation. Planned feature allowances and external tool costs are not final.

Both founding plans include the 45-day growth refund guarantee. The period starts with the first payment; the terms define growth and explain how to request a refund. No particular view count or viral outcome is promised.

Compare the founding plans or learn who is building FrameMotive.

Explore the planned studio →Watch both cuts →